By:- B.T Team
Image Credit:- Google
Tata Motors was the first Indian automaker to collaborate with a global automotive company, forging a partnership with Daimler-Benz in 1954.
Legacy of Innovation:
Tata Motors has a presence in over 150 countries, with manufacturing facilities in India, the UK, South Korea, Thailand, and South Africa.
Global Footprint:
Electric Visionary:
Tata Motors is at the forefront of the electric vehicle revolution in India, aiming to have 30% of its portfolio electric by 2025.
World-Class Safety Standards:
Tata Motors’ Tiago model was the first Indian car to achieve a 4-star rating in the Global NCAP crash tests, highlighting its commitment to safety.
Tata Motors’ Tiago model was the first Indian car to achieve a 4-star rating in the Global NCAP crash tests, highlighting its commitment to safety.
Commercial Success:
Ratan Tata's Personal Touch:
Ratan Tata, the former chairman, personally test drove the Tata Nano prototype before its launch, emphasizing the company's focus on consumer feedback.
Record-Breaking Launch:
The Tata Nano, launched in 2008, was hailed as the world's cheapest car, aimed at making car ownership accessible to millions.
Strong Heritage:
Tata Motors was established in 1945, initially as a manufacturer of locomotives, demonstrating its rich engineering heritage before venturing into automobiles.
The company has strategic partnerships with global players like Jaguar Land Rover, enhancing its technological capabilities and market reach.
Focus on Digitalization:
Tata Motors is investing heavily in digital technologies to enhance customer experience, including online sales platforms and connected vehicle features.